Performance PR =
International
Digital PR,
Content & SEO
Performance-focused PR that creates visibility and authority for brands
Tools & Analytics =
Performance PR
Gone are the days when earned media was measured by reach and AVEs.
We developed an integrated SEO, Content and PR service that goes far beyond counting brand mentions in top tier publications. We use bespoke tools and analytics to show you the real impact that a performance-led PR approach has on your brand and products. And we coined it Performance PR.
What exactly is this mix of Content, Seo and PR we call
Awareness
Sales
Performance PR?
What exactly is
Performance PR?
Awareness
Sales
Strategic and tactical PR
designed to meet commercial
objectives
We developed an integrated SEO, Content and PR service that goes far beyond counting brand mentions in top tier publications. We use bespoke tools and analytics to show you the real impact that a performance-led PR approach has on your brand and products. And we coined it Performance PR.
We use media monitoring and social listening tools to monitor the news agenda and key journalists in your industry. We’ll put you in front of them at lightning speed just as they’re covering your industry, niche or products.
You’re launching a new product or service, opening a new office, raising a round of funding or winning an award. We’ll get the relevant press talking about it and you can sit back and enjoy the limelight (and links)!
We monitor hundreds of requests for information from journalists across the world daily. We’ll place your products, services, interviews, quotes and key messages right in their inbox as they’re writing their stories.
Sometimes all you need is a topical event or the press to be focusing on a specific subject matter and we can react to that in your favour to generate coverage and links for your company and products.
We get your C-Suite, experts and spokespeople interviewed and featured in top tier media. And we don’t just look at editorial relevance but also topical relevance. This means we also satisfy Google’s EEAT signals: Expertise, Experience, Authority and Trust, allowing you to build better visibility across the web.
It’s no myth. Products endorsed by trustworthy media outlets and featured in product round-ups sell better.
We develop newsworthy campaigns that create industry buzz, spark social media conversations, and drive clean inbound links that impact the search rankings of your money pages. Our campaigns drive measurable results across the digital marketing spectrum and are integrated across web, social media, paid, e-mail and influencer marketing for the most efficient results.
Award-winning Performance PR
case studies
Smart Shopper Index
A muti-market campaign that won Gold at the 2022 European Search Awards in the Best Pan-European Campaign category.
Which country has the savviest shoppers? An award-winning campaign based on a central creative concept – developed and launched simultaneously in seven markets.
earned media
followed links
estimated views
domain ranking
trafic to product pages
Targeted placements
that speak directly to your target audience and
improve your EEAT signals.
Not all earned media is equal. We ditch vanity metrics and established norms about media outlet popularity and instead focus on the publications that deliver impact to your target audience.
We’ll help you identify and tap into the right media channels for your objectives, whether it’s top-tier publications or highly specialist outlets, to get maximum exposure and drive measurable results.
What’s more, our Performance PR services will help you improve
Experience, Expertise, Authoritativeness and Trust (better known as E-E-A-T).
How we have accelerated our
clients' success with
10,000+ PR placements
and links
What to expect from our
Performance PR services
Campaigns & Always on,
Dynamic PR & Journalist Enquiry service
Drop us a message!
Want to see how we can supercharge your online discoverability efforts?
Get in touch!
